In 1977 CRAFT was one of the first manufacturers of performance underwear. The brand from Boras, Sweden, has since become one of the biggest internationally popular suppliers of technical sports clothing, base layers, and accessories for sweat-inducing endurance sport thanks to decades of experience, innovation, and direct communication with athletes.
Craft led the charge into developing high-performance baselayers in the 1970’s, and the Swedish apparel maker continues to lead the pack today when it comes to design innovation. Craft’s underlayers, shirts, and shorts are worn by elite athletes around the world – wherever there is an athlete pushing the boundaries of endurance sports, Craft’s apparel is likely there with them.
Craft’s baselayers and underwear are designed to efficiently wick moisture away from your body so that you can regulate your body temperature in any conditions. Unlike a lot of other baselayer manufacturers, Craft doesn’t provide a one-size-fits-all solution for athletes competing in different sports, seasons, and conditions. Instead, Craft’s baselayer lineup is divided into three categories: Comfort, Intensity, and Extreme.
Craft’s Comfort baselayer line is designed for light exercise, making it perfect for recreational athletes and for low-intensity recovery days. These baselayers are available in three different weaves corresponding to different temperature ranges, allowing you to precisely dial in the level of warmth you need to stay comfortable while exercising.
The Intensity line of baselayers is designed for hard workouts and even competitive racing. These baselayers offer an athletic cut as well as precisely mapped body temperature management with mesh and extra-heavy fabric panels. For skiers and mountaineers especially, Craft’s Warm Intensity baselayers are an excellent do-it-all winter baselayer.
Craft Extreme baselayers offer the ultimate in moisture-wicking properties. These layers are designed with elite athletes and competition in mind, and tend to run cold thanks to the inclusion of channelized mesh panels that help with moisture transport. Autumn and winter athletes will especially love the Active Extreme baselayer lineup, which is constructed with Gore Windstopper in exposed areas to provide breathability and wind protection.
Craft may be known for its baselayers, but the company puts the same craftsmanship and attention to detail into designing top and bottom midlayers. Craft training tops are highly breathable, using many of the same moisture-wicking fabrics that are found in the company’s baselayers. In addition, warm and breathable fleeces and midlayers can be worn in combination with a Craft baselayer to provide additional insulation, wind protection, and style. Below the belt, Craft pants and shorts are oriented around performance. Endurance athletes will love the flexible, breathable, and wicking fabrics that Craft uses in its running shorts. Meanwhile, Craft pants are designed to work in combination with baselayers to keep you warm during low-intensity workouts.
It should come as no surprise that Craft’s socks are just as good at wicking away sweat as any of the company’s baselayers. Using largely mesh fabrics, Craft socks work in combination with your shoes to move moisture away from your feet and help prevent the formation of blisters.
In addition to their clothing, Craft also offer a small range of colourful, comfortable running shoes for both men and women. These running shoes are available in standard and thinner lite versions, making it easy to choose the right shoe for your needs. To complement your Craft running shoes, you’ll also find a range of running clothing in our selection, including tights, shorts, quick-drying running t-shirts and high-visibility jackets.
The best way to find Craft baselayers, midlayers, socks, and more to boost your athletic performance is to shop our huge selection at addnature.co.uk. We make it easy to find the Craft apparel that fits your workout intensity and the outside temperature, as well as offer flexible shipping options and a 100-day return policy.
