Jack Wolfskin – when drive to innovate meets a love of the outdoors
Jack Wolfskin was established in 1981 and is one of the leading outdoor brands in Europe. The headquarters are in Idstein in Taunus, a region rich in woodland, which serves as a great area for the brand to test its
products in. Pretty much created around a campfire, the spirit of exploration and love of nature go hand in hand and Jack Wolfskin wants to inspire people to go on a voyage of discovery in nature too. With this in mind, the company’s own Discovery Team drives innovation and adjustments in product development. “Engineered in Germany, proven in the wild” is the design ethos of Jack Wolfskin, which stands for the functionality, durability, reliability and performance of the products.
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