The Herschel brand was founded in 2009 by brothers Jamie and Lyndon Cormack. They named the company after the Canadian town where 3 generations of their family grew up. Based in Vancouver, Herschel manufactures timeless, design-oriented and functional accessories that evoke a little nostalgia. For years they’ve dedicated themselves to creating unique and quality backpacks, bags (and more) that feature great attention to detail.